Ten years ago, the Dutch Railways introduced OV-fiets, the yellow-blue bike you can rent using your public transportation card. With more than 4 million rides in 2018, the pressure to perform is at an all-time high. In this session, Peter van de Pol (Product Owner of OV-fiets) and Remmert Stipdonk (CEO at INFO) will share how the team navigated through the corporate environment of NS, achieving 30% annual growth and innovating the core of the bike-sharing service.
